April 15, the 10 days of 131st China Import and Export Fair (Canton Fair) opened on the Internet, building machinery branch of Jinggong science and technology with a number of new building special equipment "cloud" on the exhibition, actively explore new sales path.

Based on the successful participation experience of the previous sessions of "Cloud" Canton Fair, building machinery branch is more fully prepared for this year's "Cloud " Canton Fair and more confident. On the eve of the exhibition, the branch company upgraded professional live broadcasting equipment, trained the live broadcasting team, built the company cloud exhibition hall and the company panorama VR in advance, and uploaded the company's promotional videos and product promotional videos to the Canton Fair platform, and methodically promoted various preparations.

During the exhibition, the building machinery branch will do a live broadcast every day and recommend 2-3 models for each live broadcast. In the broadcast room, the anchors used fluent English to introduce the history of the company and share product knowledge to the global visitors, attracting many visitors to negotiate and communicate. At the same time, after the daily live broadcast, the video content is pushed to target customers in the form of recording, so that more customers can learn about the company's products around the clock.

In recent years, affected by the epidemic, many offline exhibitions have hit the pause button, while the online live broadcasting model has grown against the trend, providing new development ideas and sales methods for many industries. Jinggong science and technology actively embraces market changes, takes the initiative to grasp development opportunities, summarizes online exhibition experience in time, opens up B2B live foreign trade links, and constantly speeds up the pace of enterprise digital transformation.